In this article, we explore the history of the art of floristry. We discuss how it became a booming industry today. Then, we explain you the roles florists play in their communities. This will help you make sense of their impact on both customers and gift recipients.
As florists, we devote our hard work to help you express yourself. We help you find the ideal bouquet for all occasions. Whether it’s a birthday, romantic date, corporate events, or funerals – you got it!
See our next article to learn the basics of floral design. With the proper use of color and design, we make stunning flower bouquets you’ll love!
A Brief History on Floristry
In the mid-19th century, floristry arrived in the Netherlands. It began with selling floral arrangements to provide decorations. Later, it included wholesale orders of bulk flowers. It also promoted supplies for the care and treatment of tender blooms. Floral shops offered fresh flowers and bouquets, both pre- and custom-made.
Floristry involves growing and caring for flowers. It also includes the process of picking and setting them into creative arrangements. Soon, this led to the business of marketing them to local customers.
Floristry is crafting a variety of blooms and plants into a beautiful arrangement. Then, florists place them in vases, bowls, baskets, and pots. Of course, they base this all on every customer’s tastes and needs. This is why most people consider it “floral design” or “floral arts”.
Since the late 19th century, schools have approved floristry as a formal course. Colleges opened across Dutch islands with programs in floristry. Florist schools also came up in Europe. They later crossed over to the U.S., creating the florist industry. Soon enough, floral shops started making steady and amazing developments to their practices.
As a result, floristry rose up in the market across America and around the world. To keep up, most flower shops deliver direct to the customer or their recipient. They also offer the option of placing orders online for convenience.
Today, floristry has come to be an important part of people’s lives. In fact, flowers have become vital in the decoration and motif of various events. Many associations have come up as sources of help and advice for the floral industry.
Among these is the American Floral Endowment (www.endowment.org). Next is the Society of American Florists (www.safnow.org) and the Flower Shop Network (www.flowershopnetwork.com).
They are excellent sources of news and ongoing trends in the industry. They suggest different arrangements for all sorts affairs. They also lead customers to other floral shops based on their needs.
What Does A Florist Do?
As florists, we are part of some of the most vital moments in people’s lives. Because of that, our team of experts commit to providing top quality service at all times. We strive to help our customers get the most beautiful bouquet for their needs.
As florists, we help people share themselves through unique bouquets and arrangements. With this, they can celebrate very important events and milestones in their lives. As florists, we help people:
- show love with classic long-stemmed roses for Valentine’s Day
- welcome a new baby into the world
- honor a mother with a lovely bouquet on Mother’s Day
- celebrate a wedding with custom bouquets and other flowers
- brighten someone’s stay in a hospital
- add the flawless touch to parties and other events
- remember loved ones with beautiful floral tributes at their wake and funeral
- make any event impressive with floral arrangements matched to their style and design